momoGoodWebinar
Register on ZoomLive webinar
From Invitation to Impact: A More Connected Fundraising Event
45 minutes on the full donor journey, from first invitation through post-event engagement. Plus event-night craft from a professional fundraising host, and a first look at what’s next in messaging.
- Tuesday 6 October 2026
- 2:00pm BST
- 45 minutes · Online
Can’t make it live? Register anyway — the recording and both guides go to everyone who signs up.
Three numbers we’ll unpack · US benchmarks
19.4%
of first-time donors acquired at a fundraising event ever make a second gift1
2x
the retention rate when a thank-you text lands within 48 hours of the night2
$4.21
raised per $1 spent on fundraising texts, across 136M messages analysed3
1. Fundraising Effectiveness Project / Virtuous, 2026 donor retention benchmarks. 2. RallyUp and Neon One, 2026. 3. momoGood 2026 Nonprofit Text Messaging Insights Report, non-advocacy nonprofits.
$2.4B
Raised for causes
4,200
Events a year
3,200
Organisations
15+
Years at it
What we’ll cover
Six things you can put into practice the same week.
Best practices from the events and campaigns our teams ran this year. We will share the how so you don’t have to wonder
Event experience
Streamlining RSVP, ticketing and event night
Text messaging
Boosting attendance, participation and donations
Automation
Ticket, guest and sponsor workflows on autopilot
Event night
What makes a successful night, with Tim Stansbury
After the event
Sustaining supporter engagement
What’s next
A first look at the future of messaging
The session, and who’s on it
Four speakers, one run of show.
Drop questions in the chat at any point.
Register on Zoom
Welcome, and momoGood’s vision for charitable giving
Matt Combs · Founder and CEO
RSVP to event night, with guest and sponsor workflows automated
Ben Crook · VP of Growth
What makes a successful event night
Tim Stansbury · Fundraising Host and Consultant
Text messaging before, during and after the event, plus what’s next
Matt Pedroza · Growth Manager
Who should attend?
Anyone tasked with driving bigger results across every fundraising campaign next year.
Nonprofit leaders and fundraisers ready to unlock higher donor participation rates.
Development directors looking to build a repeatable engagement strategy for 2027.
The Forward-Thinking Fundraiser: You want to move past one-off donations and build lasting community engagement.
In the field
Stories we’ll share.
Houston Food Bank
$43.21
raised for every $1 spent on a December 31 year-end final push
San Diego Humane
$42K
raised from 261 donations, at a 1.16% conversion rate
March of Dimes
+46%
increase in text revenue year over year, exceeding goal by 71%
Sources: momoGood Nonprofit Text Messaging Insights Report · Fundraising Effectiveness Project / Virtuous donor retention benchmarks · RallyUp and Neon One, 48-hour thank-you window.
Yours for attending
Two guides, sent to every registrant.
In your inbox straight after the session, with the recording. No extra forms.
Report136M texts analysed
2026 Nonprofit Text Messaging Insights Report
ROI by message type, median gift, open and opt-out rates, the best send windows, and the ask-to-engagement ratio most of the sector has backwards.
Playbook12 pages
Event Success Playbook & Best Practices
Running a gala stage by stage: onsite roles, AV, connectivity, check-in ratios, Fund-a-Need placement, the guest message set, and payment at the desk.
Delivery & implementationFundraising best practices
Take 45 minutes. Keep the playbook.
A minute on Zoom. The recording and both guides follow either way.
Register on ZoomTuesday 6 October · 2:00pm BST